Thursday, October 15, 2009

All You Need Is DLC

Beatles Rock Band came out a solid month ago, and I've played it quite a bit. I've managed to get a fair majority of the achievements, unlocked all of the photos, and played it numerous times with my friends. The quality of the Story Mode has clearly set the bar for all subsequent rhythm games devoted to specific musicians and bands. The three-part harmonies, as difficult as they may be, are satisfying the few times that I've actually been able to eek out something close to resembling a harmony. All of the animations and cinematics that occur during the songs are top-notch and, for the first time ever in any rhythm game that wasn't GitarooMan, I actually watched them.

All of these laudatory comments, and yet there's one thing that leaves a sour note: the songs. The songs in the game aren't bad; there are quite a few classics, quite a few hits, and just a handful of filler. What's really lacking is the quantity. Rock Band 1 had 58 songs when it shipped and Rock Band 2 had 80-ish. Beatles Rock Band had 45 songs at ship.

Right when the game was released, "All You Need Is Love" was already available as downloadable content. Starting next week, they'll be putting more and more albums online to fill out the collection. From a fiscal perspective, I've already gotten my "money's worth," but I suppose the issue I'm having is the continued expectation that players who want a "full experience" have to purchase the DLC.

Of course Harmonix isn't alone. I just caught wind earlier this week that Dragon Age: Origins is going to have DLC available the same day that the game ships. Is that entirely fair to the general public? Objectively, I know that development is complicated, content needs to be locked months earlier in order to pass through certification. But my gut says no. Maybe it's a perception issue-- if Bioware simply holds onto that DLC and releases it 2 months from its release, the general public would have little to no issues at all. And hey, doesn't everyone always want more time to iterate anyway?

2 comments:

Unknown said...

As a gamer, I don't get the rush for launch day DLC. As a developer, I understand it, but it still feels dirty... I blame the business types.

Several devs have done DLC well by treating it (appropriately) like add-ons. The game was a complete product... but if you liked it and want more, you can get some extra. Launch day DLC is essentially disguising a markup on the retail price.

But somebody must like it, b/c they wouldn't keep doing it if it didn't make the monies.

Andy Jih said...

I'd like to get a glimpse at how launch day DLC fares compared to DLC that's released a few months after. While I would imagine releasing DLC with the launch might result in more sales, it could potentially do more harm to the game's, studio's, or publisher's long-term image or reputation (and eventually, sales too!)